Turn Chaotic SEO Workflows into Scalable Systems.
I help SaaS teams and marketing agencies revamp their SEO processes and fix workflows, strategy, and execution.



Optimize workflows, improve deliverables, and scale with agility

SEO process optimization
Identify inefficiencies in your current SEO processes
Audit your team’s workflow, tools, and task management
Provide clear, actionable recommendations for improvement

Scalable SEO Execution
Create step-by-step SOPs with videos to make execution seamless
Automate repetitive tasks so your team spends less time on grunt work
Standardize SEO deliverables for better client and stakeholder alignment

ROI-driven SEO strategy
Bi-weekly strategy calls to troubleshoot and optimize SEO operations
Direct support for link-building, content workflows, and technical SEO
Continuous refinement of SEO processes based on real data
How I’ve Helped Companies Scale SEO More Efficiently

HR SaaS
The company was investing heavily in linkbuilding, with a team of 10 full time remote workers across different languages. The cost of salaries alone was in excess of $25k/ month and management was having trouble keeping track of what the team was actually doing, and had to just trust the team that they were on track.
After auditing their workflow, I uncovered significant inefficiencies and even identified staff members abusing work-tracking systems.
By optimizing processes, reducing and retraining the team, and streamlining operations, we reduced costs while improving output.
Within three months, staff costs were cut to just $8k/ month and the number of high quality links acquired grew by 50%.
SEO Agency
An SEO agency sitting at just over $1M annual revenue was struggling to make meaningful profits, with inefficient processes and outdated workflows resulting in missed goals, poor KPIs, and ultimately high client and staff churn.
The approach required building from the ground up, with custom tracking implemented across clients, and a complete overhaul of processes and deliverables, including onboarding, audits, tracking and reporting, and linkbuilding.
The results were an objectively higher quality of deliverable across the board, including a more robust and up to date process for all SEO strategy work, with a strong focus on ROI.
In the long-term this has reduced client churn and helped the agency achieve consistent profits and growth.

Why Work With Me?
Process-driven, not just strategy
• I help teams develop systems to scale efficiently
• I provide systems and processes that enable your team to execute with confidence and agility
• Stop testing random SEO tactics - align strategy with OKRs, budget, and ICP
Proven results transforming SEO agencies & SaaS teams
• I’ve helped brands like CloudTalk, Amerisleep, and Generation Genius scale their SEO execution
• Agencies trust me to optimize their processes so they can deliver unmatched client services
• My SEO systems help you see the big picture rather than disconnected reports and one-off actions
SEO without the bottlenecks
• Most SEO teams waste enormous amounts of time working out unclear processes
• Your team can move faster, reach higher, and achieve better results
• I help you map out the steps necessary to get from a goal to a result

Maeva Cifuentes
CEO, Flying Cat Marketing
Ready to fix your SEO?
Let’s chat about how to rebuild your SEO processes, scale your results, and cut inefficiencies.